2010 Press Page

FOR IMMEDIATE RELEASE - October 2010:

CHICAGO - Celebrating its 52nd annual show, Ski Dazzle - The Chicago Ski Show & Snowboard Expo® is the annual, fun-filled kick-off for Chicagoland skiers and snowboarders! Winter gear shopping bargains and show specials are offered three days only November 5, 6 & 7, 2010 at The Donald E. Stephens Convention Center in Rosemont, conveniently located adjacent to O’Hare International Airport.

FREE WITH ADMISSION $56.00 VALUE LIFT TICKET FROM SHANTY CREEK RESORTS Shanty Creek Resorts takes the lead, again, this year by offering all attendees a FREE lift ticket with show admission worth up to $56.00 value! This is a valuable money-saving offer to help engage ski and snowboard enthusiasts to spend a day or more at one of the finest resorts in the Mid-West. Shanty Creek Resorts - Exclusive Ski Dazzle® 2010/11 Free Lift Ticket offer is good 7 days a week, except blackout dates, during the 2010/11 season from opening through end of season! Blackout dates: 12/26/10 thru 1/02/11 and 2/18/11 thru 2/22/11. Make sure you pick up your FREE $56.00 Value Lift Ticket voucher – as this is exclusive to attendees and only available at the show. Then check out other show specials to this popular mid west resort. Shanty Creek Resorts include Summit and Schuss Mountain in Michigan to give show attendees a quick and inexpensive getaway for winter fun, with a taste of Pure Michigan® magic.

SHOP & SAVE – MILLION DOLLAR SALE OF SKI & SNOWBOARD GEAR! The Million Dollar Sale of famous brand-name ski and snowboard equipment is all for sale, right on the show floor! There will be outstanding pre-Christmas values on all kinds of ski and snowboard equipment and clothing for adults and children. You'll find top quality new and used equipment, fashions and accessories from dozens of specialty ski and snowboard vendors. In addition, you'll find super bargains on everything else for sale ... all priced to move and just in time for Holiday shopping! This is a great place to outfit an individual or an entire family at great Holiday savings on name brands like Atomic, Avalanche, Burton, Dolomite, Head, Lamar, Nordica, Tecnica, K2, Ride, 32, Marker, M3, Nitro, Palmer, Gnu, Tech Nine, Goode, Rossignol, Roxy, Volkl, Spyder, Northface, Salomon, Vans and more. Save hundreds of dollars on ski and snowboard equipment, plus more savings on local and national winter vacations and resorts offering exclusive Ski Dazzle® Show Specials.

SKI & SNOWBOARD RESORT PACKAGES – SHOW SPECIALS Shanty Creek Resorts starts you saving by offering a free lift ticket voucher worth up to $56 with adult admission to the show. Then visit exhibit booths to check out any show specials to some of your favorite local and national winter resorts including: Alpine Valley, Aspen/Snowmass, Boyne Mountain, Blackjack, Chestnut Mountain, Devil’s Head, Granite Peak, Jackson Hole, Lutsen, Shanty Creek, Ski Brule, Ski Lake Tahoe, Ski Utah, Ski Vermont, Snowbasin, Squaw Valley, Steamboat, Stowe Mountain, Sun Valley, Telluride, The Canyons at Park City, Tyrol Basin, Villa Oliva and Wilmot Mountain. Holiday bargains for the entire family with local and national ski and snowboard resort season pass and lift ticket packages. Early booking discounts, family travel deals, like Kids Fly Free & Ski Free™ packages from Jackson Hole Mountain Resort, plus The Chicago Metropolitan Ski Clubs offers travel bargains through special club trips.

BOYNE MOUNTAIN RESORT PROVIDES FREE SKI LESSONS - RIGHT AT THE SHOW Boyne Mountain Resort Learn To Ski School offers free ski lessons on our giant indoor ski school ramp right at the show! Bring a beginner to the show and professional Boyne Mountain Resort instructors will give them their first lesson on “the hill”! This is a great way to put a friend or family member on the road to skiing. These free ski lessons include all equipment and professional instruction. You can e-mail a photo of your favorite new skier to friends and family right from the show.

FREE ROCK CLIMBING WALL All visitors to the show have a FREE chance to try their hand (and feet!) on the rock climbing wall right on the show floor! Professionally trained instructors are on hand to make the climb safe and easy for children, as well as, adults. The free rock-climbing wall features fast-climb contests, lessons for first time beginners and an easy way to test your pre-season agility. All instruction and equipment is free with show admission. SLED DOGS Green Valley Dog Drivers bring their Huskies and their ever-popular lead dog “Sally”, a one of a kind Streeper, to the show. These hearty and friendly dogs pull sleds, wheeled carts, bikes during year-round training and demos. The local DuPage county club is at the show to promote dog sledding and share their love for Huskies and this unique sport.

FAMILY FUN – SKI SCHOOL, CLIMBING WALL & PRIZES Families are welcome with Free admission for children 12 years of age and under. Free Ski Lessons right at the show, for beginners of all ages, on our giant indoor ski school ramp with all equipment and instruction provided by Boyne Mountain Resorts. Free Lift Tickets and prizes and a free Climbing Wall.

SKI DAZZLE® SKI & SNOWBOARD ONLINE COMMUNITY It’s free to join the Ski Dazzle Community, which offers a trusted way to stay in touch, all season long, with friends and skiers and snowboarders of all ages. Get one-stop convenience for snow reports, special ticket offers, text alerts, local and national event news, contests and prizes. Plus, easily share your favorite photos, stories, and videos. Go to www.SkiDazzle.com - it’s easy to join and invite your friends and family, all for free! WHEN & WHERE Ski Dazzle® 2010 – The 52nd Annual Chicago Ski Show & Snowboard Expo® is just three days only, November 5, 6 & 7, 2010. Exhibitors come from the world of skiing and snowboarding to meet directly with consumers each year and the show is at the Donald E. Stephens Convention Center in Rosemont, Illinois, adjacent to Chicago O’Hare airport. WEBSITE - PRINT & BUY YOUR TICKETS ONLINE! Easy and Secure online ticketing saves you time and money. Print your tickets at home, then bring to the show for admission and your FREE lift ticket offer, worth up to $55.00 value, to Shanty Creek Resorts. Must be redeemed at the show.

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